If you’re trying to find a way to monetize your app with mobile ads but want an alternative to Adsense, then check these alternatives.

Nowadays, most people we know use cell phones and are constantly connecting with them. This can be done by checking social media, making calls, playing games, and much more things. Because of this, there are many apps available for all types of needs and it’s estimated that more than 3500 apps are developed per day. This can be useful when you are a consumer, but it can mean that there is a lot of competition when you are a developer. 

However, it’s not impossible to gain engagement and then start to make money out of it, you just have to work hard. One good way to make profits out of an app is by using mobile advertising. This is a subset of mobile marketing that collects data using traditional approaches and strategies. 

 

They may contain customer profiles, demographics, behaviors, and preferences, among other things. Mobile phone advertising can take the form of text-based adverts, banner ads, videos, or even mobile games. Given the usual mobile screen size, the adverts are tailored to fit into a smaller display space.

So, if you’re interested in this type of advertising, then you need to find the perfect ad network for you to start monetizing your app. In that case, the most popular one is probably Google Adsense, an ad network that allows website publishers in the Google Network of content sites to provide text, image, video, or interactive media advertisements that are relevant to the site’s content and audience. This allows you to earn money on a per-click or per-impression basis.

However, if you have already tried Adsense or you think that other ad networks can be better for you, then here we present to you three alternatives for mobile ads:

1. MediaFem

MediaFem features a robust prediction engine that gives tools, intelligence reports, and customization choices to publishers, all of which are critical to success. You may select from a number of placement possibilities, all of which can be tailored to your own interests and preferences since it is compatible with all video, display, mobile, and native formats.

One of its key advantages is the usage of ad styles, which allow you to capture the attention of the audience on a deeper level, resulting in better outcomes and more money. Another key benefit is that MediaFem offers a non-averaged income-sharing mechanism for publishers that is not influenced by geographic location.

Please read the content rules at https://www.mediafem.com/faq/ before signing up. Keep in mind that this ad network only pays out to publishers who have at least $100 in their account at the end of the month and that the consumer would have to wait 53 days for the payment to be completed in this situation.

2. Tapjoy

Tapjoy was one of the earliest app monetization solutions. It has ad forms such as Offerwall, Video Interstitial, Rewarded Video, and Playable. It is compatible with iOS, Android, and Mobile Web. Tapjoy differs from all other mobile app advertising systems in that, instead of simply presenting app adverts, they provide users virtual currency that they can use to unlock content in the app from publishers.

Advertisers purchase advertisements with this ad network, and then it displays what those ads offer to you, the user, in ad space in the applications of partner publishers. When you complete an ad offer, the advertiser contacts Tapjoy so that we may compensate you. The platform’s rewarded advertising enables users like you to be compensated for your time and attention, publishers to earn money from their applications, and advertisers to find consumers who may be interested in their products and services.

3. Index Exchange

Index Exchange connects publishers with advertisers from all around the world, as well as some of the top DSPs and Agency Trading Desks. With a team of professional engineers, integration is made simple, allowing publishers to focus on what they do best rather than battling with technical components.

It also makes a concerted effort to ensure that advertising satisfies quality requirements since each ad is manually inspected to eliminate the risk of malware and ad fraud for publishers.


Also published on Medium.